Celebrating Hispanic-Serving Institutions

In celebrating Hispanic Heritage Month, it’s important to recognize the contributions of Hispanic-Serving Institutions (HSIs) and the remarkable impact they have had on communities across the country. The Hispanic-Serving Institutions designation was first created in the Higher Education Amendments of 1992. The statutory requirement for an institution to qualify as an HSI is that it must be an eligible public or private non-profit institution of higher education and have the enrollment of undergraduate full-time equivalent students that is at least 25 percent Hispanic students. This requirement ensures that HSIs are supporting first-generation and/or low-income Hispanic students.

With over 60 million Hispanics  in the United States, and 3.6 million of them postsecondary students, here are some fast facts about HSIs.

HSIs have been critical to making the promise of a postsecondary education a reality for many Hispanic students and to increasing the number of certificates and degrees attained by Hispanic students across the country. They have helped provide important pathways for in-demand jobs, apprenticeships, internships, fellowships, mentorships, and work-based learning initiatives through public-private partnerships and have partnered with their local school districts to offer dual enrollment programs. These and many more innovative contributions of HSIs are worth celebrating not just during Hispanic Heritage Month, but all year long.

Honoring Dr. Rowena Ortiz-Walters

Rowena Ortiz- Walters

Dr. Rowena Ortiz-Walters

Dean, School of Business and Economics

State University of New York, Plattsburgh

Plattsburgh, NY

Dr. Rowena Ortiz-Walters joined SUNY Plattsburgh in July 2015, becoming only the 9th Hispanic-American Dean of a School of Business. Formerly, she was the department chair and professor of management at Quinnipiac University where she spent 11 years moving up the academic ranks including holding the roles of co-founder and co-director of the Center for Women and Business.

Rowena is also an active scholar and, public speaker in higher education. Through her scholarship and speaking engagements, she contributes to the national conversation on the status of women’s careers. Sample outlets where her research appears includes Journal of Organizational Behavior, Journal of Women’s Entrepreneurship and Education, Business Journal of Hispanic Research and Journal of College Teaching and Learning. Speaking engagements include: Catalyst®, Permanent Commission on the Status of Women, Institute on Teaching and Mentoring, and Chambers of Commerce. She has also served on the advisory board for the Office of Diversity and Community Partnership at the Harvard Medical School.

Rowena was recognized as one of the 50 Most Influential Latinos in Connecticut by Latinos United for Professional Advancement (LUPA) Organization and New Haven Business Time’s 40 under 40. She has also received best teaching awards from the University of Connecticut. Rowena earned an MBA from the University of New Haven and her doctorate from the University of Connecticut.

Why did you choose to become a professor?

I never thought about business or teaching in the beginning but I have always had an interest in learning. After working a few years as a chemist, my undergraduate background is in chemistry, I noticed that a lot of young chemists were going out and getting an MBA. Studying for my MBA gave me exposure to the field of organizational behavior. It looks at how people interact, and how that impacts group dynamics, employee morale, and the performance of an organization. It wasn’t that I didn’t like chemistry, it was more that I fell in love with business.

Beyond that, my personal mission is to economically empower women. Being able to have the money behind you allows you so many opportunities to do the things you want to do without having to rely on anyone else. Educational empowerment is important as well. So becoming a professor, of business in particular, helps me empower my students and be an active advocate on women’s behalf.

What resources (programs, tools, etc.) were available to you throughout your journey into teaching?

I have had access to mentors, both male and female, which have helped me stay the course to completing my doctorate as well as becoming an excellent teacher. Moreover, the PhD Project has been an invaluable resource for me personally for emotional support, networking and as a platform for promoting diversity in the academy.

What do you love about teaching?

I have moved on from teaching now that I am a dean, however I am fully student-centered and still relish those moments when I can connect with students through mentoring. Particularly at my institution where almost 50% of the population are 1st generation students, I love just being there for them as others have been for me. Our students have so much potential and all they need from us, as teachers and administrators, is to be role models.

When you were a student, was there a great teacher who inspired you?

I’ve been very fortunate to have supportive teachers and mentors throughout my career but a key person in my life has been George Moran, my high school guidance counselor. I was accepted on full scholarship to an IV League. Knowing I would not go, he offered to pay for all 4 years of my book expenses. He invested in me and believed in me like no one else. For his influence in my life, I am forever grateful.


Honoring Dr. Cinthia B. Satornino


Dr. Cinthia B. Satornino

Assistant Professor of Marketing

Northeastern University

Boston, MA

Dr. Cinthia B. Satornino is an Assistant Professor of Marketing at Northeastern University. She earned her PhD at Florida State University and her MBA from the University of Florida. Cinthia has taught the principles of Marketing to undergraduates since 2011, and has been nominated for the FSU College of Business teaching award. As a professor, she brings her corporate and institutional experience into the classroom, and provides students with a real-world view of the marketing field. Her teaching style incorporates current events, interactive activities and games to help students engage with and connect with the concepts. Cinthia also has an active research pipeline, and has coauthored several publications, including a recent publication in the Journal of Marketing that earned the 2016 Excellence in Research Award from the American Marketing Association’s SalesSIG and the 2016 Ronald Copeland Best Paper award. Her research focus is on examining how social systems and social structures impact customer and firm outcomes. She was a recipient of the AMA and Sheth Foundations’ New Faculty Research Grant for 2015 and was recently recognized as a 2016 Emerging Scholar by Diverse Magazine. She is currently the co-Chair of the Committee for Hispanic Excellence in business, a PhD Project/White House initiative. Her industry experience includes more than a decade as a strategic planning and CRM professional. Cinthia is a founding partner of Cordoba-Parsons, a consulting company.

Why did you choose to become a professor?

While there are many motivating factors for becoming a professor, a few stand out. One was the desire to mentor students before they became working professionals. I served as a mentor to young professionals throughout my career, and I really enjoyed that aspect of my job. I hired a lot of new graduates in the hiring process, and I encountered a lot of new graduates that weren’t as well prepared as they should be for their entry into the workplace. I wanted to help. I had this notion that the most efficient way to reach as many future leaders as possible was to head back to college as a professor. But in reality, these thought may have never fully manifested into a PhD if it had not been for the PhD Project crossing my path. The PhD Project instilled in me a sense of mission. I felt inspired to convert the dream into a reality, and felt that the journey was a part of a much bigger movement, a responsibility to pay it forward, to serve as a role model and to actively seek to mentor students. The PhD Project gave a direction to my ambition. If it wasn’t for their intervention, I might not have ever transitioned from my professional life into an academic one.

What resources (programs, tools, etc.) were available to you throughout your journey into teaching?

The PhD Project supports underrepresented minority doctoral students by providing them with access to a network of like-minded individuals who are also navigating the academic journey. I was able to connect to incredible mentors across the academy. It is this social support, preparation, and education we receive as members of the Project’s Doctoral Student Associations that allowed me to successfully navigate the challenge of earning a PhD, and becoming an effective teacher. I also had champions in my doctoral program at Florida State University, like the chair of my dissertation committee, Dr. Mike Brady, who is an award-winning teacher. He is dedicated to mentoring underrepresented minority doctoral students, and strongly emphasizes the importance of being an effective teacher. He set the bar for what it means to be effective, engaging, and dedicated in the classroom.

What do you love about teaching?

There’s that moment, when a student sits in your classroom, or your office, and you’re talking about their future, or their aspirations, or their challenges, when their face lights up with new knowledge, or a path that has opened up for them, or a new perspective they’ve uncovered. That is the greatest moment for me. Being a teacher, you have the unique opportunity to help someone find their true path. How lucky we are to be a part of that experience!

When you were a student, was there a great teacher who inspired you?

Dr. Henry Tosi was a professor at the University of Florida, where I earned my MBA. He broke every erroneous preconception I had about academics and the world of academia. I never would have imagined that I would fit into the academic world, but he showed me that you could be different and still be successful. He showed me that it was an exciting, fun, and rewarding path. He was the first to plant the idea in my head that maybe it was a path I could follow.

Honoring Dr. Anne-Marie Nuñez


Dr. Anne-Marie Nuñez

Associate Professor of Higher Education and Student Affairs

The Ohio State University

Columbus, OH

For ten years, Anne-Marie Nuñez has served as a faculty member in higher education and student affairs, while conducting award-winning research on advancing equity in postsecondary education. During her nine years at the University of Texas at San Antonio (UTSA), a large Hispanic-Serving Institution, she helped launch a new program to educate master’s and doctoral students in higher education administration, the first of its kind in the city. As part of this effort, she developed and taught new courses in: (1) college access, identity, and development; (2) higher education organizations and systems; and (3) research and evaluation design. In her tenth year, she moved to serve as an associate professor of higher education in The Ohio State University Department of Educational Studies. As a professor, she has guided several students to present at conferences and to publish independent or co-authored pieces about topics including Latino student success, Hispanic-Serving Institutions, and educational equity. One student whose dissertation she supervised about faculty in a Hispanic-Serving community college won a 2016 Dissertation of the Year award from the Council for the Study of Community Colleges. In her work with several national and international professional associations, Dr. Nuñez has developed and led national mentoring programs that have reached over 150 graduate students and faculty of color who study and work in higher education.

Why did you choose to become a professor?

When I began my higher education career, I did not know I wanted to become a professor, as I was the first in my family to earn a bachelor’s degree in the U.S. and was unfamiliar with doctoral and professorial career pathways. As I developed my teaching and research, I felt that I could make a difference by broadening the knowledge base about the higher education experiences and outcomes of historically underserved groups like Latinos, and in turn influence institutional policies and practices to respond better to the educational needs of these groups. I became particularly interested in focusing on the educational success of Latinos because of how they have come to shape the demographic transformation of the U.S. Also, I came to realize that I enjoyed empowering students to fulfill their potential. Because I began my career in a large public Hispanic-Serving Institution (The University of Texas at San Antonio), I had many opportunities to teach Latino students about higher education research, policy, and practice. It was rewarding to serve as a role model for these students and help them expand their life possibilities. Some students said that I was the first Latina professor they had ever had, which inspired them to believe that they could take on a similar role. These experiences kept me motivated in my teaching and informed my research about Latinos and Hispanic-Serving Institutions. Overall, I became a professor because I wanted to strengthen educational opportunities for historically underserved students, families, and communities. I am grateful that this career has given me a chance to do so.

What resources (programs, tools, etc.) were available to you throughout your journey into teaching?

My relationships and networks have been incredibly supportive to me in my teaching. When I started at UTSA, I was fortunate to be part of a College of Education and Human Development that had a relatively high number of Latina professors. This situation was unusual, considering that 4% of all tenured or tenure-track professors in the U.S. are Latina. These professors invited me to participate in a support group for Latina faculty centered around research, teaching, and service to advance Latino educational attainment. They worked in areas of education ranging from elementary education, to higher education, to principal preparation. Often, the professorial career can be competitive, but we chose to guide one another through the tenure and promotion process, conducted research together, and offered one another advice about pedagogical approaches. In some cases, we even published about effective strategies for teaching Latino students, sharing our knowledge with a broader set of scholars. Together, we offered professional development to local educators about everything from teacher preparation, to college counseling, to being effective school leaders in settings with bilingual and Latino students. In addition, national programs such as those through the Association for the Study of Higher Education (ASHE) have helped me to develop effective, comprehensive, and updated course curricula in my field. Overall, I have been fortunate to have role models at all levels who have been willing to share strategies for effective teaching with me. My mentors, peers, and students have taught me so much about how to teach others.

What do you love about teaching?

I love creating conditions in which students can meet or exceed their own expectations for what is possible in their lives. This can mean inspiring students to change their career field to higher education, or it can mean encouraging students to pursue higher education fields with which they had been unfamiliar. I have seen students who thought they were bad at math become interested in statistics. Other students have developed new skills in evaluating higher education programs. Still other students have, to their own surprise, come to enjoy research, and gone on to shape knowledge and practice about higher education. Several students have mentioned that it was my passion for material that they thought would be boring, or the fact that I made them think about the material in new ways, that augmented their interest in different dimensions of higher education. It is also rewarding to teach students about my policy work, including that for The White House Commission Educational Excellence for Hispanics, to illustrate how research can make an impact beyond the university, in the policy arena. Nationally, as well as at my own institutions, I have encouraged many scholars to believe in themselves and to actualize their own potential for making significant contributions to higher education and the broader community.

When you were a student, was there a great teacher who inspired you?

Although I have had many great teachers, the person who most inspired me to focus on broadening postsecondary educational opportunities was actually not my own teacher, nor was he a professor or a K-12 teacher. His name was Sam Sanchez, and my brother served as a tutor in his program. Sam was a computer scientist who had been the first in his family to go to college, and came from a background where he had not been expected to pursue college. Although he had become successful in his own profession, he became concerned about the lack of Latinos going into math and science. So he independently started a program for Latino elementary and secondary school students called Raising Hispanic Academic Achievement, which provided educational tutoring outside of normal class hours. Despite having a separate full-time profession, and despite not having formal training in education or teaching, Sam still chose to support the next generation of Latino students, on his own limited time and with limited funds. What Sam lacked in time and funds, he made up for in ganas: he saw a problem and, through sheer desire and effort, found his unique way to become part of the solution. Sam showed me that simply having ganas can be the seed to develop an educational initiative to serve the community. Ever since, I have felt that, if Sam could create distinctive ways to serve Latino students, then I could also find a way to contribute to advancing postsecondary educational opportunities.


Honoring Dr. Rebeca Perren


Dr. Rebeca Perren

Assistant Professor of Marketing

California State University, San Marcos

San Marcos, CA

Dr. Rebeca Perren is an Assistant Professor of Marketing at California State University San Marcos. Originally from Panama, she came to the US to pursue her dreams. Dr. Perren is not a traditional professor – before she took the plunge to pursue a Ph.D. she spent ten years jumping out of airplanes as a professional skydiver. Now, she is a driven educator who works relentlessly to develop life-long love of learning in her students.

Her professional experiences are very diverse, spanning from managing marketing activities for several firms in the skydiving industry to providing service and expert advice to financial advisors in the brokerage industry. She earned her doctoral degree in Business Administration, Marketing Track from the University of Central Florida, her MBA from Stetson University and her undergraduate degree from the University of South Florida.

Dr. Perren is the recipient of multiple fellowships and awards during her doctoral studies, including the McKnight Doctoral Fellowship and the AMA Foundation Valuing Diversity Scholarship. She was also awarded the Dean’s Presentation Award for outstanding accomplishments and exemplary contribution to the graduate fellowship community at UCF. Currently, she co-chairs the PhD Project Committee for Hispanic Excellence, an initiative focused on enhancing higher education completion rates for Hispanic students nationwide. The program leverages the PhD Project’s network of 300+ Hispanic-American business professors to serve as mentors with purpose of facilitating the student’s successful completion of their undergraduate and graduate degrees.

Why did you choose to become a professor?

It is my calling – I am deeply passionate about learning – I wanted to pursue a career path in which I could channel my passion to inspire and transform others. I believe that the learning process is empowering and that inquisitive minds derive pleasure from learning experiences long after leaving college. My goal is to help students learn, become critical thinkers, and provide them with the necessary skills to be successful in their careers.

What resources (programs, tools, etc.) were available to you throughout your journey into teaching?

The PhD Project was instrumental to my development as an academic. The organization showed me the path I could take to mentor the next generation and its network of support was crucial for the successful completion of my doctoral program.

What do you love about teaching?

Making a difference! I see everyday the impact that I have on our community, serving as a role model, inspiring achievement and influencing the minds of the next generation of business leaders. I am inspired and energized in the classroom. I consider myself privileged to be able to contribute to business students’ intellectual growth. I also recognize that students learn in a variety of ways and so I seek to create a rich and diverse environment that is conducive to learning. Ultimately, I think that my role as an educator must challenge students to take ownership of their learning experience. Doing so requires flexibility and creativity on the part of the instructor; thus, I am consistently thinking creatively about my teaching and designing coursework so that I may offer students superior opportunities for learning.

When you were a student, was there a great teacher who inspired you?

There were many, but my biggest inspiration has been my mother, also an educator, she instilled love for learning and encouraged me to pursue whatever made my heart pump. She nurtured my learning with a unyielding belief in my potential – such safety net was essential in allowing me to take the risks that have ultimately shaped my academic career.


Honoring Dr. José Antonio Rosa


Dr. José Antonio Rosa

Professor of Marketing

Iowa State University

Ames, IA

José Antonio Rosa, a marketing department faculty member of Iowa State University’s College of Business since 2015 and a member of the editorial review board of the Journal of Marketing, has spent more than two decades teaching and mentoring students on the principles of marketing, consumer behavior, and marketing management and strategy at undergraduate, graduate professional, executive, and doctoral levels.  In addition to his teaching contributions and serving as a distinguished author of scholarly articles across marketing and management journals, Rosa is an advisory board member for ACR Transformative Consumer. Rosa has also earned numerous awards, including the Williams-Qualls-Spratlen Multicultural Mentoring Award from the American Marketing Association, induction to the PhD Project Hall of Fame, the Academy of Marketing Science Outstanding Marketing Teacher Award, the Most Influential Professor designation by the Latino Formal Committee at the University of Illinois at Urbana-Champaign, and top professor and faculty mentor award at multiple institutions.  Rosa holds a Ph.D. in Business Administration and Psychology and a M.A. in Psychology from the University of Michigan, an MBA from Dartmouth College and a B.I.A. from General Motors Institute.

Why did you choose to become a professor?

My journey to the professoriate was somewhat protracted. I first developed an interest while still an undergraduate student at GMI, and revisited the idea in the early 80s.  Family needs led me to postpone entry to a doctoral program until the late 80s.  All along, I was drawn to being a professor by loving to learn and to share what I learned, and by wanting to help others be as good as they can be.  I had some very good professors in my different courses of study, and I wanted to do what they did, and for others to feel how they helped me feel.

What resources (programs, tools, etc.) were available to you throughout your journey into teaching?

My doctoral studies predate the PhD Project, but I received financial support from the Ross School of Business Administration and the Rackham Graduate School at the University of Michigan. I was also helped by individual professors, such as Dr. William Qualls, Dr. Richard Bagozzi, Dr. Karl Weick, Dr. Lance Sandelands, and Dr. Richard Price, all at the University of Michigan.  Their example for mentoring and nurturing doctoral students inspired my efforts with PhD Project participants and in various doctoral programs.  As it pertains to my efforts with undergraduate students, I received support from Dr. Kimberly Judson, Dr. Kent Monroe, and the late Dr. Seymour Sudman at the University of Illinois, and from Dr. Mohan Reddy and Dr. Stan Cort at Case Western Reserve University.  Their example and willingness to allow me to experiment with innovative and technologically rich teaching methods proved very important to my development.

What do you love about teaching?

There are many things to love about teaching, and what I value most has changed over the years. Early in my career it was the mounting energy that came about in the classroom as the students grasped the material and took off with ideas. More recently, I am also appreciative of contributing in small ways to a healthier society by serving as a role model to underrepresented minority students, and by opening the eyes of nonminority students to the capabilities that may exist in their peers who may look or sound a little different, but are nevertheless smart and committed to excellence.  Classroom energy keeps me alive and young at heart, and the hope of a better society helps me maintain an open mind and heart.

When you were a student, was there a great teacher who inspired you?

The influence of good teachers in my life has been palpable and enduring, dating back to Mrs. Licha and Ms. Lepper in high school, to Dr. Harry Patterson and Dr. Jim Fordyce at GMI, to Dr. Robert Guest and Dr. Dennis Logue at Dartmouth College, to the University of Michigan professors mentioned earlier. K-12 and higher education in the US are national treasures because of thousands who give of themselves to the children and young minds placed in their care.

Honoring Dr. Susana Muñoz


Dr. Susana Muñoz

Assistant Professor of Higher Education

Colorado State University

Fort Collins, CO

Originally from Mérida, Yucatán, Mexico, Dr. Susana Muñoz is an Assistant Professor of Higher Education in the School of Education at Colorado State University (CSU). She is also a Faculty Affiliate appointment with the Ethnic Studies Program. Her scholarly interests center on the experiences of underserved populations in higher education. Specifically, she focuses her research on issues of access, identity, and college persistence for undocumented Latina/o students, while employing perspectives such as Latino critical race theory, Chicana feminist epistemology, and college persistence theory to identify and deconstruct issues of power and inequities as experienced by these populations. Her first book “Identity, Social Activism, and the Pursuit of Higher Education: The Journey Stories of Undocumented and Unafraid Community Activists” (Peter Lang Publishing) highlights the lives of 13 activists who grapple with their legality as a salient identity. She received the Outstanding Faculty Award from the Latina/o Knowledge Community through the National Association for Student Personnel Administrators in recognition of her outstanding research and teaching as a faculty member. Dr. Muñoz received her Ph.D. in Educational Leadership and Policy Studies from Iowa State University. Her dissertation study received the Iowa State Research Excellence award. Most recently, she was named a Global Ambassador to the Global Access to Post-Secondary Education (GAPS) organization.

Why did you choose to become a professor?

Prior to my professorship, I spent 13 years as a college administrator and my original plan was to be a Dean of Students at a large university after obtaining my doctorate. I never saw myself as a faculty member primarily because, prior to my doctoral studies, I never had Latina faculty as instructors. It made me think that perhaps I was not capable of that position. It wasn’t until I received my ASHE/Lumina Foundation dissertation fellowship that I became exposed to the nuances of faculty life through trainings on publishing your dissertation findings and by connecting with other women of color who had ambitions of becoming faculty. The more I met women of color who were inclined to join the academy, the less I resisted this option. I also wanted my research to influence how college administrators make decisions or create policies to support undocumented college students. After completing my dissertation research on undocumented Mexicana college students, I unveiled new questions to answer, so I wasn’t ready to leave the research process.

What resources (programs, tools, etc.) were available to you throughout your journey into teaching?

Most college professors are not trained to teach in a classroom. We are trained in our respective discipline. However, in my doctoral studies, I took a class on college teaching and curriculum development both which were extremely helpful in understanding content planning and learning theories. I also learn through my own reflexivity of my teaching by journaling about how my class content and delivery worked (or not), which helps me to better understand my own areas of improvements and to identify new ideas or teaching techniques to adopt next time. I am intentional about creating learning opportunities inside the classroom so that students can engage and learn from one another. I do this in the form of group starter activity, turn to your partner dialogues, and by asking them to critically reflect on their own learning. I have come to learn that it is not important that students know the answers to my questions but rather create or imagine new questions of their own.

What do you love about teaching?

There are so many things I love about teaching. I love that I have the opportunity to prepare the next generation of administrators and scholars to address these deep-rooted inequities and injustices in meaningful ways. I discuss racism, whiteness, and inequities in my class and while my students may not leave my class as experts, they do obtain a healthy level of comfortability with engaging in tough dialogues around equity. If we truly hope to tackle the social problems that exist within the context of higher education, then we need to equip our students to be comfortable with the uncomfortable. My greatest joy is when students are able to make meaning of their own of their intersecting identities and develop critical consciousness to question their own college contexts.

When you were a student, was there a great teacher who inspired you?

To be honest, during my K-12 experiences I didn’t have one teacher who stood out in a meaningful way. My teachers were certainly helpful, kind, and effective, but I don’t recall cultivating any meaningful relationships which would inspire me to shift my thinking or actions.

For me, my inspiration came from taking Latin@ Studies courses during my undergraduate years at Iowa State University. I was part of the first inaugural course which was taught by Dr. Hector Avalos. He and Latin@ Studies classes helped me to realize that my culture mattered, that Latinas mattered, and that my voice mattered. It also inspired me to seek out Chicana writers like Gloria Anzaldúa, who introduced me to notion of Chicana feminism. It felt liberating. Someone finally gave voice to my experiences, to what I endured growing up, and to what was missing in my educational experiences. It also inspired me to be a student activist on my campus. This is why I believe teaching can empower others. We have the power to privilege and silence certain bodies of knowledge in our classroom. Each semester, I constantly assess my syllabus and ask myself, ‘who’s voices are missing?’


Honoring Dr. Cristóbal Rodríguez


Dr. Cristóbal Rodríguez

Assistant Professor of Educational Leadership and Policy Studies

Howard University

Washington, DC

Dr. Cristóbal Rodríguez is currently in his third year as an Assistant Professor of Educational Leadership and Policy Studies in the School of Education at Howard University in Washington DC, where “the goal is the elimination of inequities related to race, color, social, economic and political circumstances”. Prior to residing at Howard University, Dr. Rodriguez spent five years at his B.A. and M.A. degreed alma mater of New Mexico State University as in assistant professor of Educational Leadership and Administration. Dr. Rodríguez received his Ph.D. in Educational Policy & Planning at The University of Texas at Austin in 2009, with an emphasis on education research, evaluation, and policy analysis with a social and cultural historical focus. Prior to his doctoral studies, Dr. Rodriguez has worked in high school and university settings enhancing college access and success for diverse students. Being born and raised in the Texas Borderlands of El Paso under hard-working immigrant parents from Mexico, and studying in Germany as a U.S. Congress-German Bundestag scholar has shaped the world views and research of Dr. Rodríguez. Dr. Rodríguez’ research centers on diverse demographics and explores how policy and leadership influence equity and access for diverse populations throughout the educational pipeline.

Why did you choose to become a professor?

Simply put, in order to have a greater sphere of influence on improving the conditions and educational experiences of diverse students and communities, we must play a critical role in shaping both educational leaders, systems, and policies that achieve equal and fair educational outcomes.

What resources (programs, tools, etc.) were available to you throughout your journey into teaching?

While I have been trained as a teacher, and have worked as a high school teacher that laid a foundation for engaging students in the classroom, my greatest tool for teaching is constantly reflecting on a daily basis on connecting the dots with my students, meaning how our work connects to improving the education of diverse children. From today’s course syllabi, whether online or face-to-face delivery, my engagement with students is always about envisioning their leadership and scholarship to achieve the same connecting of dots, from our work to the education of children.

What do you love about teaching?

When students and teacher(s) express their emotions and passions when making sense of the current inequities in their own spaces and organizations, there is this amazing moment of empowerment where we see ourselves as leaders or advocates, or as scholar practitioners, that believe in their own efforts to improve the education of diverse students and move towards equal and fair educational outcomes.

When you were a student, was there a great teacher who inspired you?

First, I continue to enjoy being a student today when learning with my students and colleagues. Second, I have had numerous inspiring teachers, through my elementary, middle, and high school experiences in El Paso, Texas from the beautiful Borderlands, as an exchange student from the teachers at the Dominican catholic gymnasium, as an undergraduate and master’s student of my first alma mater of New Mexico State University, and the scholars at The University of Texas at Austin on becoming a scholar myself. While, I have had great teachers reflecting various philosophies and identities, there are particularly numerous Chicana/o teachers that have shaped who I am today, and have been critical to my own identity and knowledge because of who they are.

Honoring Dr. Alberto Rubio-Sanchez


Dr. Alberto Rubio-Sanchez

Associate Professor of Marketing

University of the Incarnate Word

San Antonio, TX

Dr. Alberto Rubio-Sanchez began his teaching career at Monterrey Tech in Guadalajara Mexico in 1999. As a Fulbright Scholar, he completed his studies at Purdue University where he first became a teaching assistant and then went on to be an instructor. He received the Purdue University Graduate Student Award for Outstanding Teaching while serving as an instructor. After the successful completion of his studies, Dr. Rubio-Sanchez secured a position as an Assistant Professor of Marketing with the Gabelli School of Business at Roger Williams University in Rhode Island where he received superb evaluations for his teaching performance.

Dr. Rubio-Sanchez was compelled by an offer to teach at the University of the Incarnate Word (UIW), so he made the move to San Antonio, Texas in 2009. The position was particularly attractive given the fact that UIW graduates more Hispanic students than any other private university in the United States, a setting that would grant him a unique opportunity to serve an underrepresented population. In addition to his responsibilities as an Associate Professor of Marketing at UIW, Dr. Rubio-Sanchez has served as the Hispanic Marketing Institute Director and Marketing Department Coordinator. His time at UIW has been marked by excellence through the attainment of exceptional teaching evaluations and three distinct nominations for the Presidential Teaching Award, the highest honor that can be conferred to a faculty member at the university.

Why did you choose to become a professor?

My passion for teaching and success as a professor is attributable to a single event that stemmed from a presentation I gave in the fourth grade regarding amphibians. I was enamored by the idea of providing my friends with useful information. Fast forward several years to my time in college where I endured a distasteful experience with a professor. I was enrolled in a calculus class with a disengaged, lackluster professor who clearly did not have the students’ best interest at heart. The feeling was almost devastating, and it struck a chord deep inside of me. I felt cheated. After a particularly disastrous class session, I felt compelled to engage the Department Chair in a conversation regarding the ways through which I could become a professor, one who would always place the student at the heart of all focus. That day marked the beginning of my pursuit of teaching because it ignited my desire to make a meaningful impact in the lives of my students.

What resources (programs, tools, etc.) were available to you throughout your journey into teaching?

My journey into teaching and serving others as a professor began while I was attending college in Mexico. The institution had a well-established program called Future Professors that enabled me to leverage the myriad of opportunities made available through the program. It provided me with access to several resources, including graduate tuition assistance, conferences, and workshops that better prepared me for a career in academia. Purdue University had a similar program that I was able to participate in while working on my Ph. D. The most influential take away from this program was the manner through which it helped me better understand the opportunities and challenges associated with teaching diverse groups of students.

What do you love about teaching?

I love being an influential facet of another person’s learning experience. My favorite moment is the point of “enlightenment,” which is when a student is able to grasp and comprehend a new concept for the very first time. I am compelled by the sense of excitement and gratitude experienced by the student after reaching this point. It is the moment I cherish most because of the overwhelming sense of connectedness I feel, one that is quite inexplicable, yet amazing, because it is indicative of growth. That student just became a better person, and I take great pride in knowing that I have the ability to make a difference in the lives of my students.

When you were a student, was there a great teacher who inspired you?

There have been many teachers and several moments that have both defined my experiences in life and helped shape me as a person, which has allowed me to achieve my goals. However, there is one particular moment and one highly regarded teacher who changed my future outlook. This individual was my first Marketing professor in college. He was an adjunct professor who had a huge heart for teaching. He held down a full-time job as the Vice President of Marketing for one of the largest candy corporations in the country while teaching class three times a week at 7:00 AM. His classes not only developed my mindset as a marketer but also provided me with the foundational tenets upon which I desired to establish my career as a professor.